SayPro Go-Live of Experiential Campaign & Monitoring

SayPro Tasks to Be Done – February Week 3

Focus: Go-Live of Experiential Campaign & Monitoring

Platform Used: SayPro Event Management Dashboard

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Week 3 Objective:

To successfully launch SayPro’s experiential campaign for February, ensuring smooth field and virtual activations, and establishing a real-time monitoring system via the SayPro Event Management Dashboard for performance, attendance, and engagement tracking.

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1. Go-Live Execution of Experiential Campaign

Goal: Activate physical or hybrid campaign events and engagement touchpoints, ensuring all teams are operational and aligned.

Tasks:

Task	Description	Owner	Deadline
Final campaign team briefing	Host a virtual or in-person session to review roles and schedules.	Campaign Manager	Feb 17
Confirm event logistics	Secure venues, equipment, registration, and materials for live activations.	Field Ops Team	Feb 17
Launch digital and onsite activations	Start physical pop-ups, social booths, webinars, or workshops.	Local Event Coordinators	Feb 18–19
Promote campaign in real time	Use social media stories, live updates, and SMS/email reminders.	Comms Team	Feb 18–20
Enable check-in systems	Use QR codes, forms, or manual logs for attendance and interaction tracking.	Tech Support Team	Feb 18

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 2. Real-Time Monitoring via SayPro Event Management Dashboard

Goal: Monitor campaign performance and audience interactions in real time using SayPro’s custom-built dashboard.

Tasks:

Task	Description	Owner	Deadline
Activate monitoring dashboard	Launch and sync live data from attendance forms, feedback entries, and engagement counters.	IT & M&E Teams	Feb 18
Monitor key metrics	Track attendance, session durations, materials handed out, and live engagement levels.	Event Analysts	Feb 18–21
Enable real-time updates for leadership	Set up daily alerts or summary views for key stakeholders.	Dashboard Admin	Feb 19
Flag and resolve issues	Watch for low turnout, system issues, or logistical problems and act promptly.	All Field Leads	Ongoing
Take field notes and upload to dashboard	Collect anecdotal feedback and field reports and upload to system.	Field Agents	Feb 18–21

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 Deliverables by End of Week 3 (Feb 16–22):

• Campaign officially launched across scheduled regions/platforms
• All experiential assets live and functioning (tents, kiosks, forms, QR codes, etc.)
• SayPro Event Management Dashboard tracking live engagement metrics
• Real-time issue log and troubleshooting record
• Field and digital attendance logs uploaded daily
• Visual documentation (photos, videos, screenshots) stored in campaign archive

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 Metrics Tracked in the Dashboard

Category	Examples
Participation	Event check-ins, unique visitors, repeat users
Engagement	On-site questions asked, QR code scans, form submissions
Satisfaction	On-the-spot survey responses, NPS scores
Technical uptime	Status of systems, response time, outages
Media collected	Photos, videos, testimonials, user-generated content

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Tools & Platforms Used

Tool	Purpose
SayPro Event Management Dashboard	Centralized tracking of all real-time event data
Google Forms / Typeform	Onsite and post-event feedback collection
Trello / Notion / Asana	Team coordination and checklist tracking
Canva / InShot / TikTok / IG	Real-time content promotion and sharing
QR code platforms / CRM tools	Attendance logging and data syncing

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Notes for Teams

• All onsite team members must log in to the SayPro Dashboard at least twice daily.
• Any system issues must be escalated within 1 hour.
• Physical materials (flyers, devices, tablets) must be returned and logged post-event.
• High-quality photos and videos must be uploaded for use in post-campaign reports.